Data-driven insights that help companies navigate the changing retail and technology landscape. LEARN MORE
Insight Reports 13 minutes Premium

Big Billion Days 2021 Wrap-Up: Flipkart’s Event Boosts Seller Growth and Consumer Engagement

Coresight Research

What's Inside

We discuss the metrics that Flipkart released for Big Billion Days (BBD) 2021, following the event on October 3–10.

We present highlights from this year’s shopping festival, covering the following:

  • Seller participation
  • Flipkart programs
  • Financial offerings—including “buy now, pay later” options
  • Shopping highlights—including the bestselling product categories, brand partnerships, BBD Specials, entertainment and social commerce
  • Shopper complaints

For more on India retail, read our Market Outlook: Understanding India’s $800 Billion Retail Sector.


This report is for Premium subscribers only. Learn more about subscriptions here.

Other research you may be interested in:

Coresight Research