Insight ReportBig Billion Days 2021 Wrap-Up: Flipkart’s Event Boosts Seller Growth and Consumer Engagement Coresight Research October 20, 2021 Reasons to ReadWe discuss the metrics that Flipkart released for Big Billion Days (BBD) 2021, following the event on October 3–10. We present highlights from this year’s shopping festival, covering the following: Seller participation Flipkart programs Financial offerings—including “buy now, pay later” options Shopping highlights—including the bestselling product categories, brand partnerships, BBD Specials, entertainment and social commerce Shopper complaints For more on India retail, read our Market Outlook: Understanding India’s $800 Billion Retail Sector. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: The Agentic AI Playbook: Insights Presented by Deborah Weinswig at NRF 2025: Retail’s Big Show APACHigh-Income Consumers Drive Uptick in Financial Optimism: Weekly US Consumer Sentiment, Week 22, 2025—InfographicDownward Trend in Economic Expectations Ends: Weekly US Consumer Sentiment, Week 17, 2025—InfographicThree Data Points We’re Watching This Week, Week 20: Cross-Border Players Don’t Prevent Amazon Reaching New Highs in Apparel
