Insight Report 13 minutes PremiumBig Billion Days 2021 Wrap-Up: Flipkart’s Event Boosts Seller Growth and Consumer Engagement Coresight Research October 20, 2021 What's InsideWe discuss the metrics that Flipkart released for Big Billion Days (BBD) 2021, following the event on October 3–10. We present highlights from this year’s shopping festival, covering the following: Seller participation Flipkart programs Financial offerings—including “buy now, pay later” options Shopping highlights—including the bestselling product categories, brand partnerships, BBD Specials, entertainment and social commerce Shopper complaints For more on India retail, read our Market Outlook: Understanding India’s $800 Billion Retail Sector. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: US Social Commerce Survey 2023: Video-Centric Platforms and Influencers Offer Opportunities for BrandsCalm Before Holiday Shopping Season Begins: US Consumer Survey Insights 2023, Week 42Combating Inflation—Low-Income and Younger Shoppers Trade Down and Buy Less: US Consumer Survey Insights ExtraWeekly US and UK Store Openings and Closures Tracker 2023, Week 18: US Store Openings Cross 4,000