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Seasonal Shopping, 4Q26—Previewing Shoppers’ Plans Across the Fourth Quarter: US Consumer Survey Insights Extra

Will US consumers celebrate or spend on key events in the fourth quarter this year? This month’s US Consumer Survey Insights Extra—Seasonal Shopping report analyzes consumer expectations for Halloween, Amazon Prime Big Deal Days, Singles’ Day and Black Friday, as well as looking back at how consumers celebrated Labor Day, the Fourth of July and Amazon Prime Day in the third quarter.

Analyst Corner: Scaling Retail AI with the IMPACT Framework, with Charlie Poon

Retailers need a clear basis for deciding where to invest in AI and when to scale it. That requires a strategy that connects technology choices with business priorities, operational capabilities and the customer experience. Our IMPACT framework helps leaders assess whether they have the foundations, safeguards and ways of working needed to turn AI investment into measurable business results.