The $13.1B US women’s underwear market is in a state of change. In terms of market share, digitally native brands are the most significant challengers to traditional US women’s underwear brands.
Luxury brands are employing social values, sustainability and limited-run collaborations to enhance their brand positioning and attract new luxury consumers.
Question of the Week May 13 2019 - Which Company Filed the Most Wearable Technology Patent Applications in the US Last Year?
Alibaba and JD.com have operated app-only luxury channels since 2017: Tmall Luxury Pavilion and Toplife, respectively. Both channels have enlisted over 100 brands to sell their wares so far.
Question of the Week April 29 2019 - What Categories Do US Shoppers Most Use BOPIS Services For?
Question of the Week April 22 2019 - Where Do US Consumers Prefer to Shop for Furniture?
Question of the Week April 15 2019 - Where Do US Consumers Shop for Home-Improvement and Hardware Products?
Question of the Week April 8 2019 - How Big Is the Women’s Plus-Size Clothing Market in China?
Question of the Week April 1 2019 - How Much Influence Do Bloggers Have on Apparel Purchases?
Question of the Week March 18 2019 - What Is the Most-Listed Makeup Brand on Amazon.com?
Blockchain technology has the potential to disrupt retail as it can decentralize processes through which retailers interact with partners, industry players and consumers, making operations more efficient and secure. We looked into the implications for this technology
A Guide to Entering China for Foreign Brands and Retailers, Part 3: Breaking into the China Market — Optimizing Marketing and Promotional Strategies for Singles’ Day
In this is the third report in our series A Guide to Entering China for Foreign Brands and Retailers, we focus on how foreign brands can use Singles’ Day as a springboard to enter China, leveraging our proprietary data on brands’ sales performance on Singles’ Day 2018 on Tmall.
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