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Two Months to Singles’ Day: New Products

With two months to go until Singles’ Day 2021, we explore the types of new products that may debut during the shopping festival this year, as well as initiatives by Chinese e-commerce platforms to bring overseas product to the China market.

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Sustainability Insights: Busting Five Myths in Retail

Sustainability spans virtually every business and consumer touchpoint, but there are many misconceptions that lead to confusion among brands and retailers. To help organizations understand the far-reaching concept as they embark on a sustainability strategy, we bust five myths—covering profitability, food waste, fashion and e-commerce.

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US Consumer Tracker: Inflation—Perceptions and Reactions

US consumers have noticed increased prices and intend to cut their discretionary spending in response, according to Coresight Research survey findings. Our latest US Consumer Tracker analyzes consumers’ perceptions of inflation and provides a detailed update on consumer behaviors, with a focus on the implications for retail.

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US Consumer Tracker: Mall Visits Increase Despite Heightened Shopper Caution

Our latest survey report assesses the impact of opposing drivers of consumer behavior: back-to-school shopping and increased caution due to the spread of the Covid-19 Delta variant. We also present findings on where, how and how much consumers are spending, as well as consumer avoidance of public places and what activities they have done in the past two weeks.

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Livestreaming E-Commerce Playbook: Trends and Best Practices

Livestreaming is a channel that was made popular in China and has recently made waves among U.S. brands and retailers as a new avenue to build consumer engagement and drive ecommerce. Deborah Weinswig, Founder and CEO of Coresight Research, presents a playbook for U.S. brands and retailers on how to leverage livestreaming ecommerce effectively — covering key trends and technologies and best practices for hosting sessions in-house or working with influencers.

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Coresight Research’s Livestream Shopping 2021 Virtual Conference and Innovator Showcase—Five Competing Startups, Five Myths Busted and Five Panel Insights

We provide coverage of Livestream Shopping 2021, a digital conference hosted on August 18, 2021, by Coresight Research. The event comprised a pitch session with five innovative livestreaming-tech startups, as well as a fireside chat that busted five livestream myths and a panel discussion, with five key insights into livestream shopping and consumer engagement.

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