Insight Report 6 minutes PremiumHow Is Amazon Leveraging the Whole Foods Acquisition? Coresight Research October 16, 2019 Executive SummaryIn the two-plus years since its $13.7 billion acquisition of Whole Foods Market, Amazon has gained valuable insight into consumer behavior and physical retail. Amazon has used Whole Foods to connect physical and online grocery. For example, selected Whole Foods stores now offer Prime members a curbside pickup service for online orders made through Prime Now. Amazon is taking a two-pronged approach to brick-and-mortar grocery retailing, with the rollout of Amazon Go stores complementing its acquisition of Whole Foods. Amazon Go’s data-rich environment can capture valuable consumer information that is not accessible to most grocery stores. We think these ventures represent an acknowledgment by Amazon that it cannot win major share in grocery with a pure-play online model. Amazon plans to open a new chain of grocery stores in the US, according to a 2019 Wall Street Journal report. We expect learnings from Whole Foods and Amazon Go to inform any future grocery-store formats. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: The AI Summit New York 2023: Reaping Benefits, Building Trust and Pushing the BoundariesCoresight Bites: America’s Biggest Furniture and Home-Furnishings RetailersChina Consumer Tracker: Avoidance Steady Despite Rising Flu CasesRetailers Harness Seasonal Shifts: China Consumer Tracker