Deep DiveUS Back-to-School 2019: Fashion Trends and Apparel Spending Coresight Research August 14, 2019 Executive SummaryThis is the third report in our US Back-to-School series for 2019. Here, we review fashion trends and apparel spending intentions that will shape demand for clothing and footwear this back-to-school season. Fashion trends this season include patchwork denim, graphic stripes, monochromatic and mixed florals. Activewear and sneakers are popular categories. Some 34% of back-to-school shoppers’ budget is expected to be spent on apparel, for an estimated $261 average per shopper, an increase of 4% year over year. More and more schools are requiring students to wear uniforms, with 26.7% of US parents saying their children will wear uniforms this year. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Innovator Profile: BetterBasket—Optimizing Grocery Pricing with AI-Driven InsightsAdapting to Tariff Pressures: Strategies for Retail SuccessInnovator Profile: Lica World—Delivering Compelling AI-Created Video to Maximize ROASPositivity About Personal Finances Continues; Walmart Leads Mass Merchandisers and Warehouse Clubs: US Consumer Survey Insights
