Analyst CornerWeekly Insights Apr 10, 2015 Coresight Research April 10, 2015 Executive Summary Technology is playing an increasingly significant role in the beauty industry, where it can improve conversion and drive volume Snapdeal acquires FreeCharge in India’s largest acquisition Macy’s uses Google AdWords to calculate that every $1 of online-ad investment returns $6 in in-store sales Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Analyst Corner: Analyzing Supply Chain Challenges and Solutions for the Apparel, Footwear and Department Store Sectors, with Aditya KaushikRetail 2025: UK Retail Predictions—Midyear Trends UpdateHow the US–Iran Deal Changes the Inflation Outlook for RetailRetail Shrink and ORC: Cargo Theft Hits Record Levels in the US, Retail Crime Costs Soar in the UK