Insight Report 8 minutes PremiumThe Fung Global Retail & Technology team attended JCPenney’s analyst meeting today in Plano, TX. Coresight Research August 19, 2016 Executive Summary CEO Marvin Ellison characterized the company as having turned the corner, and as now targeting growth and profitability. The company aims to return to profitability this year and to generate EPS of $1.40–$1.55 in 2019. Management has simplified and clarified the company’s strategy and made an effort to get to know its emerging customer profile and give her what she wants and needs. Focus areas include providing her with value (in terms of utility and ease of shopping), offering a beauty solution, becoming a destination for special (i.e., plus) sizes, and enabling her to refresh her home. At the same time, JCPenney is working to improve its supply chain, technology, and omni-channel and in-store entertainment offerings. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: 2023 US Tax Tracker #2: IRS Issues $127.3 Billion in Refunds, Number of Returns Up by 10.6%Weekly US and UK Store Openings and Closures Tracker 2023, Week 15: Closures Up in US and UKUS Store Tracker Extra, September 2023: Retailers To Close 73 Million Square Feet of Retail Space in 2023August 2023 UK Retail Sales: Surprising Discretionary Resilience Even as Grocery Volume Declines Continue