Singles’ Day 2025: Three Trends To Look For as AI Moves Center Stage
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Singles’ Day 2025: Three Trends To Look For as AI Moves Center Stage

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Primary Analyst:
Sophie Anne Luo, Analyst
Contributors
Primary Analyst:
Sophie Anne Luo, Analyst
Sector Lead: Anand Kumar, Associate Director of Retail Research
Other Contributors:
John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Insight Report

Reasons to Read

Understand which trends are reshaping the world’s largest shopping event.

Read this report to discover answers to these and other questions:

  • How are Alibaba and JD.com scaling generative AI to elevate the Singles’ Day shopping experience for both consumers and merchants?
  • How will delivery change in 2025, and how are newer platforms transforming fulfillment speed?
  • Why are streamlined, transparent promotions becoming the norm—and how are consumer preferences and operational efficiencies driving this change?

Companies mentioned in this report include: Alibaba and JD.com.

Other relevant research:

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