JCPenney Merges with SPARC Group to Form Catalyst Brands—What It Means for US Retail
10 minutes

JCPenney Merges with SPARC Group to Form Catalyst Brands—What It Means for US Retail

Primary Analyst:
Anand Kumar, Associate Director of Retail Research
Contributors
Primary Analyst:
Anand Kumar, Associate Director of Retail Research
Insight Report

What's Inside

On January 9, 2025, department store JCPenney merged with SPARC Group—operator of brands including Lucky, Aéropostale, Eddie Bauer and Brooks Brothers—to create Catalyst Brands.

The merger underscores key changes in the retail sector, revealing broader trends and strategies that may have far-reaching impacts on the entire retail landscape. In this report, we explore the potential impacts of this partnership on the US retail sector and dive into some of the key emerging trends.

Companies mentioned in this report include: Authentic Brands Group, Brookfield Corp, Dillard’s, Forever 21, Gap Inc., JCPenney, Nordstrom, Reebok, Shein, Simon Property Group

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