InfographicThree Data Points We’re Watching This Week, Week 48: US Holiday Outlook Update John Mercer, Head of Global Research and Managing Director of Data-Driven Research November 29, 2024 Reasons to ReadOur Three Data Points We’re Watching This Week series spotlights key data points from this week’s research. Discover key data points we are watching in week 48 of 2024. This week, we focus on the US holiday season, with insights on Black Friday, consumers’ economic optimism and our retail sales growth projection. Dive into the full research report behind these data points: Holiday 2024—Festive Fever as Holiday Shopping Heats Up: US Consumer Survey Insights Holiday 2024—Black Friday Preview November 2024 US Retail Sales Outlook: Strong October To Fuel Solid Holiday Sales Other relevant research: All our coverage of US holiday retail All graphics in the Three Data Points series This document was generated for Other research you may be interested in: Seasonal Shopping, 4Q25—Early Spending Momentum Sets the Tone for the Holiday Season: US Consumer Survey Insights ExtraWeekly US Store Openings and Closures Tracker 2025, Week 33: FatFace To Close All Stores; 7-Eleven Announces Major Store ExpansionHoliday 2025: A Deeper Analysis of the SNAP Impact on Holiday Sales; Recently Lowered US Retail Sales Growth EstimatesFinancial Sentiment Turns Negative: Weekly US Consumer Sentiment, Week 11, 2025—Infographic