How is digital commerce supercharging manufacturer and distributor sales productivity? Explore the use and benefits of digital commerce as reported by US digital-commerce decision-makers in our recent proprietary survey.

Our key takeaways:

• Digital commerce is becoming a key strategic priority, providing a powerful boost to operational efficiency.
• Companies want to take a holistic approach to digital commerce and the customer experience.

This free infographic is produced in partnership with Salesforce, a global CRM (customer relationship management) technology provider that offers sales, analytics, marketing, commerce, integration and vertical services, with the aim of connecting companies and customers.

Data in this infographic, based on proprietary survey findings, include:

• Top reasons why manufacturers and distributors are turning to digital commerce
• Ways and extent to which digital commerce has improved efficiency and productivity
• Desired capabilities of digital ordering
• Barriers to e-commerce success

Other relevant research:

• All our coverage of digital commerce
• TrailblazerDX 2023: Keynote Address—Salesforce Jumps on the Generative AI Bandwagon with Einstein GPT
• More Innovator Research from Coresight Research