Insight ReportBig Billion Days 2021 Wrap-Up: Flipkart’s Event Boosts Seller Growth and Consumer Engagement Coresight Research October 20, 2021 Reasons to ReadWe discuss the metrics that Flipkart released for Big Billion Days (BBD) 2021, following the event on October 3–10. We present highlights from this year’s shopping festival, covering the following: Seller participation Flipkart programs Financial offerings—including “buy now, pay later” options Shopping highlights—including the bestselling product categories, brand partnerships, BBD Specials, entertainment and social commerce Shopper complaints For more on India retail, read our Market Outlook: Understanding India’s $800 Billion Retail Sector. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: US Store Tracker Extra, April 2025: JD Sports and 7-Eleven Drive Total Opened Retail Space to Over 67 Million Square FeetBlack Friday 2025 Around the World: Global Retail ObservationsEarnings Insights 1Q25, Week 4: Alibaba, Walmart and Others Report Sales Growth While Under Armour Reports Sales Decline—InfographicAnalyst Corner: Is Shein’s Fashion Model a Template for Environmental Sustainability? with John Mercer