Question of the WeekWhy Are Some US Shoppers Starting Holiday Shopping Earlier This Year? Coresight Research October 19, 2020 QUESTION OF THE WEEK: Why Are Some US Shoppers Starting Holiday Shopping Earlier This Year? Three in 10 US consumers expect to start shopping earlier for the holidays this year than they did last year, according to Coresight Research’s holiday shopper survey. This compares to just one in 10 that expects to start later. Consumers appear to be attuned to potential supply chain challenges, with early shoppers concerned about getting online orders in time and product availability. This document was generated for Other research you may be interested in: Holiday Shopping Starts in the Summer: Tariffs Trigger Ultra-Early Holiday Shopping in 2025—Data GraphicWalmart Investment Community Meeting 2025: From Low-Margin Retailer to Diversified, Digital Profit Engine, But Tariffs Create UncertaintyWeekly US Store Openings and Closures Tracker 2026, Week 7: Aritzia and Trader Joe’s Announces Store OpeningsWeekly US and UK Store Openings and Closures Tracker 2025, Week 6: Bargain Hunt and Liberated Brands To Close About 200 Stores