Question of the WeekWhy Are Some US Shoppers Starting Holiday Shopping Earlier This Year? Coresight Research October 19, 2020 QUESTION OF THE WEEK: Why Are Some US Shoppers Starting Holiday Shopping Earlier This Year? Three in 10 US consumers expect to start shopping earlier for the holidays this year than they did last year, according to Coresight Research’s holiday shopper survey. This compares to just one in 10 that expects to start later. Consumers appear to be attuned to potential supply chain challenges, with early shoppers concerned about getting online orders in time and product availability. This document was generated for Other research you may be interested in: Analyst Corner: Constrained Consumers Could Soon “Get to the Goods” Again—Evolving In-Store Loss Prevention, with John HarmonConnected TV’s Opportunities and Growing Pains: 10 Insights from CTV Connect 2025Analyst Corner: Are You Ready for the Future of Physical Retail? Three Trends in US Retail Real Estate, with Anand KumarAnalyst Corner: US Grocery Retail—Decoding the $1.6 Trillion Market, with Sujeet Naik