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Holiday 2019: Global Holiday Cities—London

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Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Other Contributors:
Filippo Battaini
John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Insight Report

Reasons to Read

London retailers are pulling out all the stops to drive foot traffic this year, these are some of the highlights of what we discovered:

  • Instagrammable moments themed after popular movies
  • Central London railway stations transforming into shopping destinations
  • Christmas-themed augmented reality
  • Winter carnivals within stores to attract shoppers
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