Deep Dive | December 10, 2024 Premium Holiday 2024—Black Friday Boosts Seasonal Shopping: US Consumer Survey InsightsDid Black Friday make a splash? Which retailers attracted shoppers? We analyze new survey findings on US consumers’ shopping behavior during Black Friday as well as holiday shopping trends. Find out which retailers and categories are dominating the holiday season. Plus, we assess overall consumer sentiment regarding their personal finances and the economy. Read More
Analyst Corner | December 8, 2024 Register for Free Access Analyst Corner—Gen Zers vs. Baby Boomers: Uncovering Three Generational Shopping Trends with Aditya KaushikIn this week’s Analyst Corner, Aditya Kaushik, Analyst, discusses generational shopping trends in the US, based on proprietary consumer survey findings. Discover three key differences between the shopping behavior of Gen Zers and baby boomers. Read More
Deep Dive | December 5, 2024 Premium Generational Trends in Shopper Behavior: US Consumer Survey Insights ExtraGen Zers, millennials, Gen Xers, baby boomers: How do their shopping habits compare? Dive into generational trends in consumer preferences and behavior in this US Consumer Survey Insights Extra report. We present survey-driven analysis of where shoppers make purchases and what they are buying, with findings broken down by age. Read More
Deep Dive | December 4, 2024 Premium Holiday 2024—Amazon Reigns While Apparel Shines: US Consumer Survey InsightsAmazon attracts holiday shoppers. We analyze new survey findings on US consumers’ shopping behavior this holiday season. Find out what holiday shoppers are buying and where they are shopping. Plus, we assess overall consumer sentiment regarding their personal finances and the economy. Read More
Deep Dive | November 26, 2024 Premium Holiday 2024—Festive Fever as Holiday Shopping Heats Up: US Consumer Survey InsightsMore shoppers join the festive fun! We analyze new survey findings to track US consumers’ shopping behavior through the holiday season. Find out what holiday shoppers are buying and where they are shopping. Plus, we assess overall consumer sentiment regarding their personal finances and the economy. Read More
Deep Dive | November 19, 2024 Premium Holiday 2024—Apparel Demand Strengthens as the Holiday Peak Draws Closer: US Consumer Survey InsightsWe analyze new survey findings to track US consumers’ shopping behavior through the holiday season. Find out what holiday shoppers are buying and where they are shopping. Plus, we assess overall consumer sentiment regarding their personal finances and the economy. Read More
Deep Dive | November 12, 2024 Premium Holiday 2024—Food Finds Favor for Festive Spending: US Consumer Survey InsightsWe analyze new survey findings to track US consumers’ shopping behavior through the fourth quarter. Are consumers getting into the festive spirit? Find out what holiday shoppers are buying and where they are shopping. Plus, we assess overall consumer sentiment to help retailers get ahead this holiday season. Read More
Deep Dive | November 5, 2024 Premium Holiday 2024—Deck the Halls! Holiday Shopping Accelerates, with Décor Top of the List: US Consumer Survey InsightsWe analyze new survey findings to track US consumers’ shopping behavior through the holiday season. Which retailers are popular, and what are holiday shoppers buying? Dive into this weekly report series to find out, and uncover overall consumer sentiment. Read More
Deep Dive | October 30, 2024 Premium Sustainability in Focus—Middle-Income Millennials Choose Eco-Friendly Retailers: US Consumer Survey Insights ExtraHow much do US consumers care about sustainability in retail? This US Consumer Survey Insights Extra report presents our annual analysis of shoppers’ sustainability concerns. Discover the impact of sustainability on consumers’ decisions when shopping for essential and discretionary products, and dive into variations by consumer demographic. Read More
Deep Dive | October 29, 2024 Premium Holiday 2024—Toys Are in Demand This Week: US Consumer Survey InsightsWe analyze new survey findings to track US consumers’ shopping behavior through the holiday season. Which retailers are popular, and what are holiday shoppers buying? Dive into this weekly report series to find out, and uncover overall consumer sentiment. Read More
Deep Dive | October 23, 2024 Premium Holiday 2024—Half of Holiday Shoppers Buy from Amazon: US Consumer Survey InsightsWe analyze new survey findings to track US consumers’ shopping behavior through the holiday season. Which retailers are popular, and what are holiday shoppers buying? Dive into this weekly report series to find out, and uncover overall consumer sentiment. Read More
Deep Dive | October 15, 2024 Premium Holiday 2024—Shoppers Are Buying Decorations, Toys and Apparel: US Consumer Survey InsightsBeginning our focus on holiday shopping trends for the final quarter of 2024, we analyze new survey findings to discover how many US consumers have recently shopped for the holiday season, where they shopped and what they purchased. We also continue our weekly analysis of overall consumer behavior and sentiment. Read More
Deep Dive | October 9, 2024 Premium Social Commerce in Focus—Opportunity for TikTok; Apparel Captures Attention: US Consumer Survey InsightsHow popular is social commerce, and what are social media shoppers buying? We analyze new survey findings to assess the role of social media in the shopping process. We also provide an update on US consumers’ behaviors and sentiment. Read More
Deep Dive | October 4, 2024 Premium Seasonal Shopping, 4Q24—Shoppers’ Latest Holiday Expectations: US Consumer Survey Insights ExtraWill US consumers celebrate or spend on key shopping holidays in the fourth quarter this year? This month’s US Consumer Survey Insights Extra—Seasonal Shopping report analyzes consumer expectations for Amazon’s Prime Big Deal Days, Halloween, Singles’ Day, Black Friday and the end-of-year holiday season. Read More
Deep Dive | October 1, 2024 Premium Responses to Inflation and Financial Resilience—Strategic Purchasing Behavior: US Consumer Survey InsightsWhat are US consumers’ perceptions of inflation, and how are they changing their spending habits as a result? How long could US consumers cover their bills if they lost their income? We analyze new survey findings to find out, and present an update on consumers’ behaviors and sentiment. Read More