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Livestreaming Latest, June 2021: In-Stream Purchasing Will Be the Next Frontier of Live Shopping

Our Livestreaming Latest series provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. We present recent market developments and discuss four notable trends in the livestreaming space, including in-stream purchasing, sector expansion and live events by cultural institutions. We also offer examples of recent livestreaming events from retail companies globally.

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Livestreaming Latest, May 2021: Personalization and Community Building Emerge as Key Trends

Our new Livestreaming Latest series provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. We present recent market developments and discuss three notable trends in the livestreaming space, covering personalization and community building. We also offer examples of recent livestreaming events from retail companies globally.

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