July 31, 2025 Insight Report Premium Amazon Prime Day India 2025: Wrap-Up—Biggest-Ever Prime Day Spurs Tier 2 and Tier 3 Markets’ Growth and Premium BuysAmazon Prime Day India 2025 reinforced its stature as a key midyear retail event. This report explores consumer engagement during Amazon Prime Day 2025, evaluates the event’s performance and assesses the impact of rival sales events in shifting consumer spending.