Question of the WeekWhat Product Categories Do People Research and Purchase the Most on Social Media? Coresight Research April 13, 2020 QUESTION OF THE WEEK: What Product Categories Do People Research and Purchase the Most on Social Media? Apparel and beauty products are the most popular for product discovery or research on social media. In terms of purchasing, apparel again leads the way with close to two-thirds of those who buy products on social media stating that they purchase clothing, footwear or accessories. This document was generated for Other research you may be interested in: Keeping Green While Saving Green: Five Areas for Technology-Driven Sustainability in 20254Q24 Retail Inventory Insights: Retailers Maintain Lean Inventories as Overall Inventory Ratio Remains UnchangedFinancial Sentiment Turns Positive Ahead of Rate Cut: US Consumer Survey InsightsWeekly UK Store Openings and Closures Tracker 2026, Week 11: Toolstation and Whole Foods Market To Expand