Question of the Week 1 minuteFree ReportWhat Product Categories Do People Research and Purchase the Most on Social Media? Coresight Research April 13, 2020 QUESTION OF THE WEEK: What Product Categories Do People Research and Purchase the Most on Social Media? Apparel and beauty products are the most popular for product discovery or research on social media. In terms of purchasing, apparel again leads the way with close to two-thirds of those who buy products on social media stating that they purchase clothing, footwear or accessories. This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2023, Week 11: UK Closures Up 44%RetailTech: Loss Prevention—Understanding the Big Picture To Prevent, Mitigate and Recover “Shrink”ing ProfitsUS Sportswear Retail: Multibrand Retailers Confront DTC ThreatsApril 2023 UK Retail Sales: Online Sales Slow While Total Retail Sales Accelerate