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What New Retail Models Are Emerging in E-Commerce?

Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Question of the Week

QUESTION OF THE WEEK: What New Retail Models Are Emerging in E-Commerce?

E-commerce platforms, particularly in China and the US, are developing new ways of retailing. Innovations include forming partnerships with video platforms and museums, launching creative initiatives such as shoppable fashion TV shows and leveraging consumer data to achieve more effective target marketing.