What Is Clean Beauty? Deciphering the Elusive Category

What's Inside

Consumer demand for clean beauty products has been growing for some time, alongside the demand for sustainability initiatives and health and wellness offerings. We explore clean beauty, including its history and current landscape, what will come next for the category and how it aligns with the Coresight Research RESET framework.

Data in this report include:

• Global natural and organic cosmetics and personal care sector size
• Naturally produced ingredients as a reason for purchasing face and body products
• The proportion of total sales by product category in the 2020 global natural and organic cosmetics and personal care market
• Important product attributes for us shoppers when buying beauty & personal care in 2022

Companies mentioned in this report include:  Coty Inc., L’Oréal, Nordstrom, Procter & Gamble and Ulta Beauty

Other relevant research: 

• 10 Trends in Global Beauty
• The Confluence of Beauty and Wellness Creates a Huge Opportunity for Brands and Retailers
• Market Outlook: US Beauty Retailing—Clean Beauty and Premiumization Drive Growth
• E-Commerce Outlook: US Beauty—Skincare To Lead Online Growth