Analyst CornerWeekly Insights Apr 10, 2015 Coresight Research April 10, 2015 Executive Summary Technology is playing an increasingly significant role in the beauty industry, where it can improve conversion and drive volume Snapdeal acquires FreeCharge in India’s largest acquisition Macy’s uses Google AdWords to calculate that every $1 of online-ad investment returns $6 in in-store sales Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Higher-Income Sentiment Improves; Holiday Shopping Is Firmly Under Way: US Consumer Survey InsightsTariffs Prompt Pull-Forward Purchases: What Are Consumers Buying Early?—Data GraphicWeekly US Store Openings and Closures Tracker 2025, Week 27: Beauty Brand Miss A Announces Store ExpansionAnalyst Corner: US Foodservice Growth Prospects To Improve, But Tariff Uncertainty Looms—Market Outlook with Sujeet Naik