Deep DiveUS Furniture and Furnishings E-Commerce: Digital-First Retailers Bid for Greater Share Coresight Research November 4, 2019 Reasons to ReadConsumers have embraced online shopping in a big way across all of retail’s major nonfood categories, but have not embraced online furniture shopping as enthusiastically. Consumers do a lot of research online – but end up in the store to shop. Digital natives are working hard to drive more of this trade online, offering new tech features such as artificial reality apps that let shoppers “see” what an item would look like in the home. Established brands are expanding their online offerings seeking to keep up with online competitors, leveraging their store fleets for competitive advantage. At the same time, digital natives are opening brick and mortar locations to reach consumers in the real world. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 33: FatFace To Close All Stores; 7-Eleven Announces Major Store ExpansionUS Back to School 2025, Part 2: Where Consumers Will Shop—Opportunities with Higher-Income Shoppers, in Retail Media and on TikTokEarnings Insights 3Q25: Strong Growth at Ulta, Improvement at Macy’s and Solid Demand at Dollar Stores2026 Sector Outlook: US Mass Merchandisers, Warehouse Clubs and Discount Retailers—Warehouse Clubs To Lead Growth amid Sustained Value-Seeking Behavior
