Insight Reports 7 minutes PremiumUlta Beauty: A Timeline of Key Events Anand Kumar Author By Coresight Research December 4, 2019 What's InsideUlta Beauty timeline: This report charts the rise of the now iconic brand from its founding in the 1990s to one the biggest brands in the category, focusing on recent moves to strengthen its market positions such as: Moving into more high-end products Carrying digital native and DTC products Bolstering its loyalty program to more effectively compete with rival Sephora Click here to read our full collection of Retailers’ Timelines. December 4, 2019 Premium This report is for Premium subscribers only. Learn more about subscriptions here.If you are a Premium subscriber, please log in. Other research you may be interested in:
