Flash ReportSingles’ Day 2020: Another Strong Double 11 Festival Supports China’s Retail Bounceback Coresight Research November 12, 2020 Reasons to ReadThis year, Alibaba’s Singles’ Day (also known as the 11.11 Global Shopping Festival) was extended with two sales windows, compared to the typical 24-hour sale in previous years. Following a solid first round of sales during the period November 1–3 and preliminary results from Alibaba on the November 11 sales period, we discuss the trajectory for the festival, including the scale and progression of Alibaba’s Singles’ Day GMV. We also explore new technologies adopted during the event to optimize logistics, inventory management, last-mile delivery and consumer shopping experiences. Click here to read our report on observations from the first sale round, published November 5. Click here to read more about Singles’ Day 2020, as well as further Coresight Research coverage of past Singles’ Day events. This report is available for free and can be accessed by registering for a free account. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Who Shops Where? 2025 Shopper Demographics: US Consumer Survey Insights ExtraWeekly US Store Openings and Closures Tracker 2025, Week 26: Kroger To Close 60 StoresUS Store Tracker Extra, August 2025: At Home, Claire’s and Office Depot Closures Add 4+ Million Square Feet to Total Closed Retail SpaceUS Store Tracker Extra, October 2025: Rite Aid Takes Total Closed Retail Space to 143 Million Square Feet