Shoptalk Spring 2026: Day 2— AI, Fulfillment, Marketing and Brand Strategy Take Center Stage
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Shoptalk Spring 2026: Day 2— AI, Fulfillment, Marketing and Brand Strategy Take Center Stage

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Primary Analyst:
Aaron Weingott, Editorial Consultant
Sujeet Naik, Analyst
Contributors
Primary Analyst:
Aaron Weingott, Editorial Consultant
Sujeet Naik, Analyst
Sector Lead: John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Other Contributors:
Anna Beller, Vice President of Advisory
John Harmon, CFA, Managing Director of Technology Research
John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Event Coverage

Reasons to Read

Discover how AI, data and operational innovations are transforming the retail landscape—from in-store experiences to fulfillment strategies and marketing approaches.

Read this report to uncover answers to these and other critical questions:

  • How is AI reshaping in-store physical retail, improving associate workflows and enhancing customer experiences?
  • What are the hidden costs in fulfillment and delivery, and how can AI help reduce these expenses?
  • How are technologies like drone delivery, agentic platforms and human-generated content transforming the marketing and customer experience landscape?
  • How can brands strategically balance physical and digital retail to build lasting customer relationships?

Companies mentioned in this report include: The Vitamin Shoppe; Tecovas; Burq; Wing; Pipe17; SuperCircle; PebblePost; Statusphere; The Home Depot; Victoria’s Secret; Adobe; PebblePost; Wing; OpenAI; Algolia; Botify; Google; Shopify; Sephora.

  • Find all of our coverage of Shoptalk Spring 2026 here.

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