Reasons to Read

The Coresight Research monthly US Consumer Survey Insights Extra series offers a more detailed or specific take on trends and data from our weekly surveys of US consumers. This month, we continue our quarterly Seasonal Shopping series.

We assess consumers’ spending expectations for calendar events in the third quarter of 2025 (3Q25): Fourth of July, Labor Day and Amazon Prime Day.

Plus, we review holidays during 2Q25, analyzing how consumers celebrated Easter, Memorial Day, Mother’s Day and Father’s Day and how this behavior compared to their earlier plans.

The appendix of this report provides results on consumers’ shopping behaviors from our weekly survey questions aggregated in four-week increments over the past few months.

• Previous reports in the Seasonal Shopping series cover US consumers’ early expectations for the end-of-year holiday season, but we are publishing our latest findings in the separate, upcoming US Holiday 2025 Early Outlook

Data in this research report are our latest proprietary survey findings on:

• Whether US consumers expect to spend on the Fourth of July, Labor Day and Amazon Prime Day, and how much they expect to spend on each event compared to last year and in dollar terms
• How consumers plan to celebrate events in 3Q25—and breakdowns by gender, age and income for selected holidays
• Actual consumer behavior and spending during Easter, Memorial Day, Mother’s Day and Father’s Day (2Q25)

Other relevant research:

• All our coverage of festivals/holidays
• Insights on Amazon’s Prime Day, including our 2025 preview report
• Read the full series of US Consumer Survey Insights and US Consumer Survey Insights Extra reports.
• The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys.