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“No Cuts. No Color. Just Blowouts”. Drybar

Executive Summary

  • Drybar, founded by Alli Webb, is the largest blow-dry chain in the US, with 46 locations in eight states and over 3,000 stylists
  • Drybar provides a seamless and pleasurable blowout experience for $45, compared to the typical salon that charges $60 to $85
  • One of the core components to the “Drybar Experience” is the ability for the salons to serve a glass of champagne or wine to their clients
  • While some companies provide similar styling services, Drybar is more advanced in funding rounds and offers as good if not better price points than its competitors
  • Drybar’s product line is becoming as large as its salon services, currently being sold on QVC and at Sephora and Drybar locations nationwide
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