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New Retail Briefing: Extends Group Buying to Hong Kong, Ikea Launches App to Integrate AR with Shopping

Executive Summary

“New Retail” is a model for integrating online retail, offline retail and logistics across a single value chain powered by data and technology. In this biweekly series, we cover important developments in New Retail in China and beyond. Here’s what’s happening:

  • has launched a group buying service in Hong Kong, ahead of the 6.18 shopping festival.
  • Ikea will launch a new app to allow customers to shop remotely.
  • L’Oréal is partnering with Alibaba to introduce new AI skin-testing for acne.
  • McDonald’s China is linking its loyalty program to the app.

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