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Mass Merchandiser and Warehouse Club Shopping in Focus—Walmart Leads but Costco Gains in Latest Quarter: US Consumer Survey Insights

Mass Merchandiser and Warehouse Club Shopping in Focus—Walmart Leads but Costco Gains in Latest Quarter: US Consumer Survey Insights

What's Inside

The Coresight Research weekly US Consumer Survey Insights series takes a regular temperature check on US consumers’ behaviors and sentiment, based on exclusive proprietary survey data.

This week, in addition to our usual weekly findings on consumer sentiment, activities and shopping patterns (with the latest data from our July 22, 2024, survey), we present new data on mass merchandisers and warehouse clubs specifically, diving into where sector shoppers make purchases and what they buy.

Data in this research report are our latest proprietary survey findings on:

  • Shopper penetration for mass merchandise and warehouse club retailers
  • Product categories bought by shoppers at mass merchandisers and warehouse clubs
  • Activities that consumers have done in the past two weeks
  • Where consumers have bought food and nonfood products from in the last two weeks
  • What consumers have bought in-store and online in the last two weeks
  • Consumers’ expectations for the economy overall and for their own personal financial situation

Companies mentioned in this research report include: BJ’s Wholesale Club, Costco, Sam’s Club, Target, Walmart

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