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LVMH Continues Digital Push, Invests in Fashion Search Platform Lyst

Executive Summary

  • LVMH has led an investment in global fashion search platform Lyst.
  • Lyst did not disclose details of the funds raised, but sources claim that it is in the range of £50–£100 million.
  • Lyst intends to use the fresh funds to expand into new regions and launch local language websites. It also aims to invest further in technology and develop its search algorithms.
  • Bernard Arnault, Chairman and CEO of LVMH, had previously invested in Lyst through his family office.

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