Flash Report 5 minutesRegister for Free AccessKaola Forms Strategic Partnership with Beiersdorf Coresight Research August 6, 2018 Executive Summary Kaola, China’s leading cross-border e-commerce platform, announced a strategic partnership with German skincare company Beiersdorf—the maker of Nivea skin care products. As part of its focus on bringing more European brands to China, the partnership will help Kaola expand its current brand offering to Chinese customers, while Beiersdorf will gain access to the growing cross-border e-commerce market in China. Having a direct procurement and export model, together with offices overseas, helps Kaola ensure the quality of the products it imports, giving customers peace of mind. Not only is the company continuing to add brands to its product portfolio, in April, it also launched its first offline cross-border e-commerce store in Hangzhou. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Beauty Shopping in Focus; Economic Sentiment Turns Negative: US Consumer Survey InsightsThe State of US Consumer Sentiment: Insights Presented at NARG Spring Meeting 2025US Tariffs on Canada and Mexico: What US Consumers ThinkShoptalk Spring 2025: Day One—Creating Value Is Critical to Success; Tech-Powered Personalization Permeates Panel Discussions