Insight Report 15 minutes PremiumInsights from Amazon’s India Prime Day 2021: A Road to Redemption for Small-Scale Physical Retailers Coresight Research August 4, 2021 What's InsideAmazon India held its fifth annual Prime Day shopping festival on July 26–27, 2021. We present insights from the event, covering Amazon’s preparations for the event, sales results and notable deals and discounts. Click here to read more about Amazon’s Prime Day in 2021 and previous years. Contents (Click to navigate) What’s the Story? Why It Matters Insights from Amazon’s India Prime Day 2021: In Detail Amazon’s Preparations for India Prime Day 2021 Highlights from Amazon’s India Prime Day 2021 The Comeback of Shein to India Through Amazon’s Prime Day Shoppers Grumble About Price Discrepancies, Order Cancellations, Payment Failures, Delivery and Other Technical Issues Amazon Praised for Some of Its Deals What We Think This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: China Consumer Tracker: Consumer Sentiment Continues To FluctuateMarket Navigator: US Apparel and Footwear Retailing—Discounters Poised for Growth Amid Challenging BackdropInnovator Profile: Seer Enables Content Creation and Personalization To Increase Consumer EngagementWeekly US and UK Store Openings and Closures Tracker 2024, Week 3: Greggs To Open 140 Stores in the UK