Innovator ProfileInnovator Profile: Rodeo—Boosting E-Commerce Conversion with Passwordless Auto-login Vijay Doijad, Analyst September 27, 2024 Reasons to ReadCoresight Research is an official research partner of Groceryshop 2024, which will take place in Las Vegas, Nevada, US, during October 7–9, 2024. On October 7, the “Shark Reef” Startup Pitch competition will see 12 early-stage technology startups compete to win the Judges’ Choice and Audience Choice awards. Our Innovator Profile series gives you a sneak peek at the participating companies. In this report, we present Rodeo! Other relevant research: See all of our coverage of Groceryshop 2024, as well as previous Groceryshop events Your Guide to Groceryshop 2024: Five Key Themes Driving Growth and Innovation in Grocery and CPG Retail Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology. This report is available for free and can be accessed by registering for a free account. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: 2026 Sector Outlook: US CPG—Volume Growth, GLP-1 Influence and Digital Acceleration To Drive CPG GrowthAnalyst Corner: Agentic AI—The New Wave of AI Opportunity, with Charlie PoonWeekly UK Store Openings and Closures Tracker 2025, Week 51: Retailers Announce Around 250 Store Openings for 2026US Online Grocery Survey 2025: Full-Basket Orders Increase as Delivery Retains Its Dominance—Infographic