How Does E-Commerce Penetration in Furniture and Homeware Compare with Other Categories?

QUESTION OF THE WEEK: How Does E-Commerce Penetration in Furniture and Homeware Compare with Other Categories?

Although e-commerce continues to gain share of US furniture and homeware sales, the market lags behind some other nonfood categories in terms of its e-commerce penetration rate. According to Statista estimates, e-commerce will account for 17% of US furniture and homeware sales in 2019.