Countdown to Shoptalk: Startup Pitch Competition Participant Profile—Breinify

Executive Summary

The Coresight Research team will be attending and participating in the Shoptalk 2018 conference in Las Vegas March 18–21. Billed as the world’s largest conference devoted to retail and e-commerce innovation, Shoptalk will cover “the rapid evolution of how consumers discover, shop and buy—from new technologies and business models to the latest trends in consumer behaviors, preferences and expectations.”

• On March 18, Coresight Research CEO and Founder Deborah Weinswig will emcee a startup competition between 15 innovative, early-stage companies at Shoptalk. Two winners will be announced, one chosen by a panel of judges and one by audience vote, and each will be awarded $25,000. Each day leading up to Shoptalk, Coresight Research will publish an overview of one of the participating startups’ technology solutions.
• Breinify is an e-commerce recommendation engine that combines external data sets on factors such as weather, events and holidays with user behavior data to enable brands to offer individualized promotions in real time. The company’s artificial intelligence (AI) engine combines machine learning with time-interval algorithms to predict an individual’s time-sensitive interests and drive spur-of-the-moment purchases.
• On March 20, Weinswig will participate in “Overview of Retail and Ecommerce Innovation in China,” a session that will cover technology and business model advancements in areas such as checkout, payments, delivery, logistics, the Internet of Things (IoT) and robotics.