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Coresight Bites: US Shoppers’ Online Fulfillment Preferences for Holiday 2021

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  • Retailers’ last mile challenges are set to get worse before they get better. Existing supply chain disruption, ever-present since the onset of the Covid-19 pandemic, will be compounded by outsized demand over the holiday season—with many consumers shifting their spending online.
  • Coresight Research’s survey on September 6, 2021, found that shoppers have a strong preference for delivery over BOPIS (buy online, pick up in store) and curbside pickup. However, we predict these channels will in fact see heavy use during the holiday season as customers—especially last-minute shoppers—seek to avoid delays and surcharges.

Click the image below to read our analysis of four key trends in US last-mile delivery.

Click here to explore our wider coverage of US holiday retail.