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China’s National Day Golden Week – Currency Matters

Executive Summary

  • China has two seven-day national holidays per year.
  • Traditionally, people go back to their hometown during the Lunar New Year Golden Week to celebrate at home with family, but retailers all over the world focus on the National Day Golden Week in October.
  • A state-run news site called The Paper estimated that 4 million Chinese are planning to travel abroad during National Day Golden Week this year, an increase of 11% over last year.

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