Insight ReportBig Billion Days 2021 Preview: Flipkart’s Event To Focus on Discounts, Consumers and Third-Party Sellers Coresight Research September 22, 2021 Reasons to ReadSince we published this report, Flipkart has changed the dates of Big Billion Days 2021 to October 3–10. India-based online marketplace Flipkart announced on September 21, 2021, that its annual flagship shopping event, Big Billion Days (BBD), will take place on October 7–12, 2021. We present a preview of the key features of this year’s event, covering the following Top product categories Flipkart’s strategies for success Target consumer markets Competition for BBD 2021—including Amazon’s Great India Festival Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Sentiment, Tariffs and Inflation—How Is the US Shopper Reacting? US Consumer Survey InsightsUS Back to School 2025, Part 2: Where Consumers Will Shop—Opportunities with Higher-Income Shoppers, in Retail Media and on TikTokAnalyst Corner: US Shoppers Are Worried About Higher Prices from Tariffs—Consumer Survey Insights with John MercerUS Store Tracker Extra, July 2025: 127 Million Square Feet of Retail Space To Close, Outpacing Openings by 60%