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Big Billion Days 2020 Wrap-Up: Focus on “Tier 2 and Beyond” Regions Drives Sales

What's Inside

We discuss the metrics that Flipkart released for Big Billion Days 2020, following the October 16–21 event.

This report covers the following:

  • Flipkart’s focus on “Tier 2 and beyond” cities
  • The number of page visits, deliveries, sellers and consumers
  • Sales growth across select categories—namely fashion, mobile, electronics, large appliances, furniture and beauty, general merchandise and home

Click here to read all you need to know about Flipkart’s Big Billion Days shopping festival in our previous report.

Click here to read more about the retail industry in India in our recent Retail-Tech Landscape.

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