US Retail Sales and Traffic – August 2018: Clothing Retailers Shine while Store Traffic and Sales Continue to Decline

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Key Points

  • Total US retail sales increased by 6.2% on a year-over-year basis in August, according to the US Census Bureau.
  • Retail sales increased marginally by 0.1% month over month in August, on a seasonally-adjusted basis.
  • Changes in store-based sales and traffic remained negative in August. While conversion rate remained marginally positive, average transaction value declined (1.3%) for the first time in five months whereas return rates declined slightly (0.1%), according to RetailNext. Retail traffic declined 5.4% year over year during August.

Total US retail sales increased by 6.2% on a year-over-year basis in August, according to the US Census Bureau.

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