The Lead Innovation Summit: Part B- Alternative Approaches to D2C

Meeting Customers Where They Are

Every brand’s journey to becoming more direct is unique and determined by how their customer wants to engage. In this session, we highlight two different approaches – first, we’ll hear from rag & bone on creating an omnichannel, local, and high-touch d2c strategy: and then we’ll hear from Coty on their off-own-platform approach to selling to customers using social media.