In-store shopping is back, and the landscape of the modern store has changed. As shoppers seek more engaging experiences, retailers like Tractor Supply are leveraging technologies to foster loyalty and create frictionless shopping experiences. Learn how T-Mobile for Business and Tractor Supply are using the power of connectivity to create enticing experiences and capture valuable data to better align with consumer preferences.


Deborah Weinswig, Moderator

CEO & Founder

Coresight Research

Al Lettera


Tractor Supply

Roopender Crowley

Managing Director of Retail Strategic Accounts

T-Mobile for Business

Steven Crowley

Director of Solutions Engineering

T-Mobile for Business