How To Motivate Customer Action and Drive Revenue with Personalized, Generative-AI

Join Deborah Weinswig, CEO and Founder of Coresight Research, and Assaf Baciu, COO and Co-Founder of Persado, on Thursday, December 15, as they discuss retail challenges, digital noise for shoppers, AI-generated personalized marketing, the importance of first-party data, and more.

We’ll deep dive into:

1. Why personalized marketing is so important in the current retail environment
2. How to stand out amid increasing digital noise from a high volume of marketing messages
3. Why retailers should leverage AI-generated, personalized language to create scalable value across all digital marketing channels
4. How AI-generated content coupled with first-party data can more effectively and efficiently enable marketing to meet consumer expectations