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Decoding The 618 Shopping Festival

Tuesday | Sep 12, 2023 7:00 am ET Register

About

Join KAWO and Coresight Research on Tuesday, September 12, to learn three trends that we identified during the 6.18 festival to help you understand the latest consumer market trends and how to communicate with changing consumers.

Topics will include:

🔍 Three trends that we identified during the 6.18 festival

🔍 Why E-commerce had a limited impact on driving GMV growth?

🔍 How to solve the slow growth problem in GMV?

🔍 What’s the latest consumer market trends?

🔍 How to communicate with changing consumers on social media?

 

Who could benefit from the webinar?

✔️ Marketing teams focusing on E-commerce in China

✔️ Companies newly entered or planning to enter China by connecting social media and E-commerce

✔️ China teams wanting to know the latest policy and consumer’s behavior

Speakers

Echo Gong

Head of Greater China Advisory

Coresight Research

Antoine Pempie

SVP

KAWO