Decoding The 618 Shopping Festival
About
Join KAWO and Coresight Research on Tuesday, September 12, to learn three trends that we identified during the 6.18 festival to help you understand the latest consumer market trends and how to communicate with changing consumers.
Topics will include:
Three trends that we identified during the 6.18 festival
Why E-commerce had a limited impact on driving GMV growth?
How to solve the slow growth problem in GMV?
What’s the latest consumer market trends?
How to communicate with changing consumers on social media?
Who could benefit from the webinar?
Marketing teams focusing on E-commerce in China
Companies newly entered or planning to enter China by connecting social media and E-commerce
China teams wanting to know the latest policy and consumer’s behavior
Speakers

Echo Gong
Head of Greater China Advisory
Coresight Research

Antoine Pempie
SVP
KAWO