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The TJX Companies (NYSE: TJX) Company Profile

​The TJX Companies is a US-based retailer of accessories, apparel, bath and beauty, food products, footwear, home, jewelry and other merchandise. Headquartered in Framingham, Massachusetts, the company operates stores in Australia, Austria, Canada, Germany, Ireland, the Netherlands, Poland, the UK and the US.

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Product TypeDeep Dive | Free Report

Retail Personalization in 2022: Balancing Trust, Data Collection and Privacy

Brands and retailers must recognize value exchange as a key component when they deliver personalized marketing efforts to consumers. We discuss the difference in perceptions between consumers and retailers on retail personalization and data privacy, based on proprietary survey findings. We also look at areas such as loyalty programs and consumers’ willingness to share their personal data. This free report is sponsored by Sailthru.

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