Flash ReportThe RealReal Raises $300 Million in IPO Coresight Research July 2, 2019 Executive SummaryThe RealReal raised $300 million in its June 28 NASDAQ IPO. The stock went up 44.5% to $28.90 per share in its first day. The company reported 1Q19 GMV of $224 million, up 41.8% year over year. Authentication is one of the company’s key characteristics. Buyer acquisition cost decreased to $121 in 1Q19, from $224 in 2014. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Holiday 2025: Black Friday Preview—Value, AI and Extended Promotions To Drive Sales This YearAnalyst Corner: US Consumer Sentiment Varies by Age and Income—Uncovering Demographic Trends, with Aditya KaushikStore Tracker Extra: UK Store Openings and Closures 2024 Review and 2025 Outlook—InfographicUS CPG Sales Tracker: Homecare and Health Dominate at the Start of 2025