Event CoverageShoptalk 2019: Innovator Insights from Day 2 — VR and AR Bring “Real World” Shopping to E-Commerce; Computer Vision Enables Product Discovery; Localization Supports Offline-Online Integration Coresight Research March 5, 2019 Executive SummaryThe Coresight Research is in Las Vegas this week, attending and participating in the Shoptalk 2019 conference, March 3-6. These are just a few of the innovative technologies we saw at the show: Virtual reality (VR) and augmented reality (AR) platforms let retailers offer a 3D online shopping experience, making the online experience more like in-store shopping than ever before. Computer vision technology helps customers search and discover products more easily online, while helping retailers more directly target shoppers based on visual media. Localization strategies direct shoppers to stores, making returns easier, connecting the companies to local customers and increasing convenience for shoppers. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Innovator Profile: Azoma—Optimizing Product Visibility for AI-Driven and Agentic CommerceResponses to Inflation—Trading Down in Food and Nonfood Remains a Critical Shopping Strategy: US Consumer Survey InsightsNew Technologies to Drive Retailer-Supplier Collaboration: Insights Presented at NACDS Annual Meeting 2025US Beauty Retailing: Themes, Concepts and Innovators—Personalization, Tech Integration and Wellness To Drive Change
