Insight Report 4 minutes PremiumTidal Labs: Data-Driven Consumer-to-Consumer Marketing Coresight Research August 22, 2016 Executive Summary Tidal Labs gives companies access to influencers on a mass scale and helps media outlets manage the content that influencers create for them. The company’s data-driven platform, ContentMetric, matches multiple influencers with brands and solves the problem of scale in influencer marketing. The trend of higher portions of marketing budgets being directed towards influencers across many industries presents an opportunity for companies like Tidal Labs. Influencer marketing currently accounts for 2–10% of total marketing budgets. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2023, Week 40: US Closures Up 77% vs. Last YearRetail Challenges Boost Edge Technology Investment: Research PreviewSigns of a Holiday Spending Ramp-Up Emerge: US Consumer Survey Insights 2023, Week 45Data Dive: Mapping Bed Bath & Beyond Store Closures—States Impacted and Retailers Likely To Benefit