Insight ReportUS CPG Sales Tracker: E-Commerce and In-Store Growth Rebound Amid Geopolitical Uncertainty Prerana P Kotian, Data Analyst Sector Lead: Philip Moore, Head of Custom Research April 14, 2026 Reasons to ReadGain valuable insights into the latest developments shaping the US CPG market, with a particular focus on e-commerce growth, in-store sales trends, and the impact of geopolitical challenges. This report delves deep into the CPG sector’s performance, exploring key shifts in consumer behavior and the resilience of various categories amid global uncertainty. How is the CPG e-commerce growth accelerating, and what factors are driving the overall market performance? What’s behind the recent rebound in in-store sales, and how is it influencing total CPG sales growth? Which CPG categories, particularly in food, health, and beauty, are seeing the most significant growth, and what’s fueling this demand? How are evolving consumer preferences, driven by inflation and geopolitical instability, affecting purchasing decisions in the CPG sector? Companies mentioned in this report include: Amazon, Colgate-Palmolive, Procter & Gamble, TikTok, Ulta Beauty, PepsiCo, Danone, Kimberly-Clark. Data in this report include: Year-over-year growth rates for CPG e-commerce and in-store sales; Breakdown of CPG sales growth by department; Insights into food & beverage market growth and beauty category growth. Other relevant research: More reports in our US CPG Sales Tracker series Visit the Coresight Research Food, Grocery and CPG Retail Hub to explore sector data, reports and company profiles Unilever’s Exit from Food Pitches It Head to Head with Procter & Gamble in HPC Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Amazon Apparel US Consumer Survey 2025: New Shoppers, Deeper Loyalty—Amazon Converts Browsers into BuyersWeekly UK Store Openings and Closures Tracker 2026, Week 9: Marks & Spencer Leads Store OpeningsInnovator Profile: Scrollmark—Automating Social Engagement and Conversions Through Community-Led WorkflowsUnilever’s Exit from Food Pitches It Head to Head with Procter & Gamble in HPC